BCM Academy is designed to give students and working-level participants in related fields an opportunity to enhance their understanding of the industry. To this end, BCM Academy is committed to providing them with knowledge about the latest trends and progress of the broadcasting and content industry as well as hands-on experience through practical lectures of industry experts.

The 2019 BCM Academy will be held under the theme of “Over The Top (OTT) Service: a case study for the current status and future prospects” that vividly reflects the latest trends of the content business. In this event, we will contemplate upon the future path that OTT content should take by looking into the current status, success stories, and future plans of the domestic OTT industry in the face of fierce competition with global OTT giants such as YouTube and Netflix.

Event Overview

Event Overview 5.8 (Wed) ~ 5.10 (Fri), 3days
Venue BEXCO Meeting room 314
Contents Over The Top (OTT) Service: a Case Study for the Current Status and Future Prospects

Program schedule

5/8 (Wed) Over The Top (OTT) Service: a Case Study for the Current Status and Future Prospects
Theme End of Platform War: A New Competitive Strategy for Content
Time 13:00-14:40
Speaker Dong-ryul Noh(Professor, Sungshin University)
Theme Changes in OTT Industry and Drama Production Environment
Time 15:00-16:30
Speaker Gun-hong Kim(Chief Producer, Studio Dragon)
5/9 (Thur) Success Case Analysis
Theme Personal Media in Global OTT industry
Time 13:00-14:30
Speaker Chang-hoon Oh(General Manager, Uncle Daedo)
Theme How I plan and create : Great Library
Time 15:00-16:00
Speaker Dong-hyun Na(CEO, Uncle Daedo)
Theme Ransen Life, a Combination of One-Media Creator and Broadcast Content
Time 16:30-18:00
Speaker Na-ra Lee(Producer, JTBC)
5/10 (Fri)Success Case Analysis and Prospect
Theme The strategic approach of terrestrial broadcasters OTT service
Time 13:00-14:30
Speaker Suk-chul Park (Researcher, Policy & External Relations
Theme Practicality and Vision of Broadcasting Content Business
Time 14:50-16:10
Speaker Hyoung-jun Park(Content Business Director, JTBC Content Hub)

Application

Application Period 4.8 (Mon) ~ 4.19 (Fri), 2weeks
Number of participants 100 people in order of arrival
Application Process * Application is closed for BCM Academy
* Entrance is only possible with an ID card
Inquiry Tel. 070-8856-7474
E-mail. academy@ibcm.or.kr

Additional Information

Special Benefits (for those who complete the course) Certificates and special rewards for those who take 80 percent of thetotal Academy courses (6 courses)
Admission Announcement and Deadline for Paying the Participation Fee 4.24(Wed) ~ 26(Fri)
Participation Fee

10,000 Won (for coursebooks and materials)

* Participants will be informed of accepted forms of payments non-refundable after payment